Friday, February 29, 2008

Kia Expands Partnership With NBA Teams

By: Anthony Fontanelle

Korean automaker Kia Motors is not known for its luxury vehicles although the said automaker is designing sleeker vehicles. But the automaker has teamed up with the NBA, the world's most popular basketball league. Said partnership allowed the Kia to be tagged as the "Official Automotive Partner of the NBA".

Being named as the official vehicle supplier of the NBA seems to be giving the Korean automaker the exposure that it needs. The automaker's partnership with the National Basketball Association is the largest marketing effort of the company in the United States.

Recently, the Korean automaker ramped up their partnership with the league after they have become an "Official Partner" of 16 NBA teams. This move by the automaker is its first collaboration with teams in four major league sports in the country.

According to The Auto Channel, Kia Motors is now an "Official Partner" of the Atlanta Hawks, Boston Celtics, Denver Nuggets, Indiana Pacers, New York Knicks, San Antonio Spurs and Seattle SuperSonics. The automaker is also a "Proud Partner of the Charlotte Bobcats, Chicago Bulls, Cleveland Cavaliers, Golden State Warriors, Orlando Magic, Philadelphia 76ers, Phoenix Suns and Portland Trail Blazers. The Korean contingent is also named the "Official Vehicle" of the Miami Heat.

This announcement came after a very successful NBA All-Star event held in New Orleans. With the said event came the chance for the automaker to ride on the popularity of the league and its teams. This move by the Korean automaker though seems to indicate that the automaker is moving in a direction where they are positioning themselves to be somewhat an icon that will be associated with the NBA.

KMA and Kia Motors Manufacturing Georgia president Byung Mo Ahn said that the automaker is indeed proud with its association with the league. "Kia is proud to be a part of such a distinguished organization that also is a perfect fit for our youthful, energetic brand and our dynamic vehicles," said the CEO.

Byung Mo Ahn pointed out that their partnership with individual teams is geared towards helping them in local markets. "The team partnerships leverage the excitement of the game in local markets and help us elevate our brand awareness in the respective communities," he said.

It is interesting to note though that the automaker is not in any active sponsoring role of Korean baseball players who have made it to the Major League Baseball. It is also worth noting that NBA players are known for their choice of luxury vehicles such as Lexus, Mercedes-Benz, or even Acura with its Monroe shocks.

For more information about your parts needs like Monroe shocks. visit your trusted online source. Anthony Fontanelle is a 35-year-old automotive buff who grew up in the Windy City. He does freelance work for an automotive magazine when he is not busy customizing cars in his shop.
Article Source: http://www.ArticleBiz.com

Lessons in Liability - What if Someone Else Crashes Your Car?

By: Rob Parker

When you are the person behind the wheel of your own car, figuring out who is liable if there's a car accident is fairly simple. It's either your fault, the other driver's fault, and the police and your insurance companies will work it out if the answer isn't entirely clear. If someone else is driving your car, however, and the accident was their responsibility, are you liable because you own the vehicle, or is it the driver's responsibility to pay for damage?

If you loan your car to a friend, and they cause an accident, however, the water is a little muddier. Generally, your coverage will be in first place, so you will have to pay your deductible. This is because standard auto policies are written to cover "…you, any relative, and anyone else using your car if the use is (or reasonably believed to be) with your permission."

If the damage incurred exceeds your policy limits, your friend's insurance will kick in and cover the difference in most cases.

But what if the person who drives your car has no insurance? And what if your car is crashed while a thief is driving? Here are three scenarios that involve liability when someone else crashes your car:

Crashed while Stolen: If your car is stolen, and the person who stole it causes an accident, it is unlikely that you will be held responsible for any damages to other people, or to property, but even if the thief is insured, you probably will have to pay for damages to your own car via your collision coverage. The average thief, however, isn't likely to have insurance, and even if they do, their insurance won't pay for an accident caused during a criminal act.

Crashed by Uninsured Friend: First of all, you shouldn't be lending your car to anyone who doesn't have insurance. If you do choose to let them drive your car, however, and there is an accident, your coverage will protect you only up to your policy limits. If there is damage beyond that, the injured parties can sue you for property damages or medical expenses.

Crashed by Friend Without Permission: If your friend drives your car without your permission, you won't be liable for the damages, as long as they are insured, and your insurance will most likely be used to pay for damages to your own car (collision coverage) or others' (liability). Be aware, however, that insurance companies are extremely skeptical about such cases, and you'll have to prove that you either didn't know your friend had your car, or that you had refused to lend your car to them. Otherwise, it will be assumed that you loaned your car to your friend, and your insurance will be in first place. You can't always prevent your car from being stolen, though anti-theft devices do help, and often come with an insurance discount, but you can keep a friendship from being ruined by a car accident. Don't lend your car to anyone unless it's a dire emergency, and insist upon seeing proof of insurance before you do.

Did you know that shopping for auto insurance online can save you money as well as time? Find out how.
Article Source: http://www.ArticleBiz.com

Car Audio: Entertainment on the Move

By: Garry Kelkar

As soon as you sit in your car, start it and move forward, you are somehow out of direct touch with the rest of the world. If you have a companion in the car then things may be different. You can talk to him/her and pass your time nicely. But this also sometimes becomes boring. After all, how long you can talk to the same person. And you do not get a companion everyday. Hence, in-car entertainment is very important. Being aware of this fact, electronic market has come up with car audio, the source of non-stop music in the car. Sometimes they come with a new car, sometimes you need to buy and add them personally after purchasing the car. No matter in which way you get a music system in your car, it is sure to provide you with fun and continuously keep you entertained in the car when there is none to do this.There are as many options in car audio as there are cars. With the electronic market getting vaster and vaster day by day, new and nice music systems are coming into existence. Manufacturers are well-aware of the need of an audio in the car; and hence, they are making new devices available at regular intervals. Any fresh arrival in this field comes with added features and flashier designs.One problem that every car owner faces when they drive a car and take delight of their favourite tunes is that of the sound. The car itself is a source of loud noise. Together with this, there are the noises made by the other vehicles that pass by. This makes it necessary for a car audio to have good quality car speakers. Fortunately, there are lots of options available. You can pick out any good quality speakers and rock while you drive.
About the Author: Garry Kelkar is an expert writer having perfection in automobile industry and presently writing on car parts topics like car horns, car fog lights, car heaters, car audio and so forth.
Article Source: http://www.ArticleBiz.com

Car Mats: For Sparkling Interiors

By: Garry Kelkar

On a rainy day, recollect the scenes you witness. Untidy shoes of passengers muddle the car interiors. Accumulation of mud, dirt, garbage and moisture inside your car gives rise to filthy interiors. The mucky interiors will leave a foul smell within the car. You can avoid this problem with the use of mats. It is among the essential car accessories to keep the car interiors in spanking new condition. Car mats spread across the floor of the car and shields it against dirt.The car mats come in attractive colours, you can match them to your interiors and make the inside of your car look good. Those who wish to keep it simple, go for decent mats. Overall, the durable material counts the most, which is washable and does not allow dirt penetration. Car mats can be wash-dried for repeated use. Even if it is not a rainy day, dirt and moisture is likely to accumulate any way.Include mats as an essential among other car accessories of your choice. Remember, it is a solution to keep the interiors clean without spoiling the show. Watch out for the websites offering car accessories and choose among the variety of car mats. Be it a beefy SUV or a Small Mini car, appending right accessories is an easy way to enhance the overall user experience.Using car mats is a measure to accentuate the cleanliness inside the car. Do not neglect the harmful effects of dirty interiors. The snacks carried and consumed by passengers of the car, often spill or drop inside the car. In this context, all this stuff accumulates in the mats. Further, it becomes easy to pick the mats out and dust them. In addition to it, you can wash or vacuum clean them for best results. Using car mats will give your car continued spotlessness against dirt.
Garry Kelkar is an expert writer having perfection in automobile industry and presently writing on car parts topics like car mats, car fog lights, car heaters, car audio and so forth.
Article Source: http://www.ArticleBiz.com

2008 Liberty Has The Escape Factor

2008 Liberty Has The Escape Factor
By: Anthony Fontanelle

One of the most profitable segments in the industry is the sport utility. But with overwhelming choices, how are you to find which one has the greatest escape factor?Watchers in the industry find the redesigned 2008 Jeep Liberty the cream-of-the-crop among compact sport utilities. Why? This is because it has that distinct escape factor. The ancestor of the 2008 Liberty is rugged yet adorable. It boasts of ideal space for adults and refined ergonomics. Also, it could travel someplace where unibody car-based utes dare not trek. It has some limitations, nonetheless. Cargo capacity behind the rear seat was reduced and the window switches found at the center of the cabin rather than on the doors, might have disturbed some occupants.The 2008 Liberty, which debuted at last year’s New York International Auto Show, received a timely redesign. The models being offered include Sport and Limited.For the 2008 model year, the manufacturer of the rugged Jeep wheels returned to the proverbial drawing board and created a longer and wider Liberty that has a more conventional boxy Jeep styling. It also has more standard off-road equipment, a bigger cargo space and better towing capacity; those factors spell the greatest features that other sport utilities lack. Earlier, the Liberty North Edition is made tester. "The North Face model is a middle-of-the-pack Liberty. Painted a bright silver metallic with light pebble cloth interior, it's a stunner. And not just because of its looks. This Liberty is an off-road demon thanks to devices which should be able to tame even the famed and feared Rubicon Trail, a 35-kilometre adventure in driving in the Sierra Nevada in the western U.S.," reported The Tribune.The redesigned sport utility is powered by a 3.7-litre SOHC V6 engine that produces 210 horsepower. It comes with electronic throttle control coupled with a four-speed automatic transmission for improved drive. Additionally, a six-speed manual is made standard. According to the testers, fuel economy is rated at 14 liters per 100 kilometers city and 11 l/100 km highway and towing capacity is 2,268 kilograms. As such, the new Liberty is deemed far more useful than many other compact sport utilities. Bearing a $33,190 price sticker, the Liberty North Face has the features drivers would love to have. To note, the Liberty boasts of power everything and a premium sound system with a subscription to Sirius satellite radio. It is also equipped with a fold-flat front passenger seat, compass and temperature display, fog lamps, cargo cover, 115V AC power outlet, cruise control, roof rack side rails, and carpeted floor mats. The Liberty North Face is a machine drivers won’t hesitate to take on long adventures. Quick and nimble, this compact sport utility is expected to pull more aficionados.
For more information about your parts needs like Jeep wheels visit your trusted online source. Anthony Fontanelle is a 35-year-old automotive buff who grew up in the Windy City. He does freelance work for an automotive magazine when he is not busy customizing cars in his shop.
Article Source: http://www.ArticleBiz.com